Facility will accelerate cargo movement across the Middle East and reduce costs through scalable, tax efficient warehousing and distribution services.

Dubai, United Arab Emirates - 24 Aug 2009: APL Logistics, an innovative provider of international supply chain solutions, today announced the successful launch of its flow center operations within Dubai Logistics City’s (DLC) international free trade zone. The business is one of the first logistics providers to pioneer the use of the DLC which has been created to maximize Dubai’s position as a regional trading location, with around 60% of the Middle East’s imports transiting its borders.

APL Logistics’ flow center model focuses on enhancing the speed and reliability of product movement by linking specialized multi-country consolidation, distribution and other value-added services with international transportation networks.

The operations are based in one of the largest, state-of-the-art facilities in the DLC and can access a scalable capacity of up to 25,000 square meters and 26,585 pallet positions due to its partnership agreement with the Dubai-based facility owner, RSA Logistics DWC LLC. In line with demand, the center can be expanded to 40,000 sq m to provide APL Logistics with the flexibility to create fully customized consolidation and distribution services to a range of customer segments.

The strategic location of the facility enables APL Logistics to fully leverage its own seamless domestic and international sea-air-road distribution systems. For example, it is adjacent to a number of light manufacturing sites and is close to Dubai’s air cargo terminal, Jebel Ali Port and road transportation links. The result is faster product movement throughout supply chain operations to achieve greater cost reductions.

“Developing an advanced flow centre facility in the Dubai Logistics City - the world’s first fully integrated transport and logistics custom-bonded zone – demonstrates the strategic importance of this as a major gateway to the region. As one of the first providers to leverage the use of this location it deepens our footprint in the Middle East and complements our existing range of integrated logistics services for local and international customers. These focus on accelerating the movement of goods into the region from Asia’s key manufacturing locations and efficiently redistributing products domestically, throughout the Gulf or into sub-Saharan Africa,” commented Komol Roongruangyot, Managing Director, APL Logistics Middle East.

He continued: “In today’s unpredictable market environment, companies need supply chains that can quickly respond to shifting consumer demand. Our adaptable consolidation and de-consolidation capabilities work around this to reduce storage, labor and inventory costs.”

The Free Zone location further enables foreign customers to benefit from tax advantages of using this as an accessible manufacturing and distribution base. And, due to the proximity of intermodal transportation networks, including connectivity to its less-than-container-load and full-container-load ocean freight services, APL Logistics can reduce cargo movement and waiting time to shave transportation expenditure.

Value-added services such as packaging, re-packing, product assembly and quality control are supported by specialized APL Logistics’ technology created to optimize supply chain visibility and control. The center’s operational features also lock into wider logistics expertise. This includes dedicated customs experts who successfully help customers to set up trading capabilities in the area and effectively manage the import and export of goods. Customers can also work with APL Logistics’ supply chain engineering team to discover how they can integrate their distribution processes in Dubai into a leaner, higher performing, end-to-end logistics operation.

About APL Logistics
APL Logistics provides international, end-to-end logistics services for global customers employing the latest IT and data connectivity for maximum supply-chain visibility and control. Based in Oakland, California, APL Logistics is a unit of Singapore-based Neptune Orient Lines (NOL), a global logistics and transportation company.

About Dubai Logistics City
Dubai Logistics City (DLC) is the world's first truly integrated logistics platform with all transport modes, logistics and value added services, including light manufacturing and assembly, in a single customs bonded and Free Zone environment. DLC is adjacent to what will eventually be the world's largest airport, the DWC-Al Maktoum International Airport. Already the regional centre for re-export, retail, leisure, aviation, IT and banking, Dubai has more than 60% of the entire Middle East's imports transiting its borders. With a logistics market growing in excess of 20% annually, Dubai is now driving even further growth through the creation of DLC. This unique platform supports the emirate's market leading position as a logistics hub for the wider Middle East and beyond - a market of more than two billion potential customers from South East Europe, the CIS, Indian Sub- Continent, Middle East and Africa.

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