lucy-dunnLucy Dunn (This email address is being protected from spambots. You need JavaScript enabled to view it.) | 31 Oct 2014

Ridiculous as it may seem, the above is a quote by Gary Vaynerchuk (a social media guru) which went viral online in recent months.

In today’s business world, we often ask questions such as “what is the ROI of the new IT system?”, “what is the ROI of social media marketing”, “what is the ROI of hiring this candidate”… etc. Depending on the context, it could be a brilliant question to ask, or nonsense that misses the point completely because it does not represent a whole picture.

What if I asked, what is the ROI of your life, or your relationships, or the ROI of you children’s success? It is true that parents want their kids to do well in school, college and we tend to measure everything in figures and try to attach values to these things. So it is Normal, if not Natural, that as we grow up, we start to see ourselves based on our ranking in class, and how much we take home at end of each month.

Surely, in addition to the $ sign and power, there is more to the formula of the ROI of life question. What is the value of Well-being, Wisdom, Wonder and Giving, as what Arianna Huffington, one of the most influential figureheads in Media, calls them. She explains that these are the issues which most of us, busy professionals, most often overlook, but they have deep ties to our overall financial success and emotional satisfaction, or perhaps we can call it our life ROI. Without the support of these pillars, success will not be sustainable long term or satisfying.

Salary, title, status are only some of the reasons that people look to change jobs. If you are an experienced hiring/talent acquisition manager, you will often hear that the opportunity for growth and new challenges, actually rank higher up on the list. Once the basic needs are met, it may be a better investment to search for a chance to learn and more job satisfaction. Continuing to learn and having “fire in the belly” to throw yourself into the work are very strong indicators of future success (see previous articles). Another common theme for moving is wanting a better relationship with the direct boss. We all seek to have work chemistry but there is more. This is about finding a boss whom we can work well with, also learn from, and even perhaps someone whom you aspire to be. Hiring with a mind on how the boss can help the candidate develop forestalls short term employment and the huge un-documented cost of employee turnover.

As always I look forward to your comments and suggestions. What are some of the ways you or your company are saving money by making hiring decisions that really work?

P.S.: Speaking of re-examining, our company: Professional Search Network, known online as, is updating the domain name, to and logo to reflect the work we do and contribution we make in the logistics business community at large. Please look for our new logo and website update as our team evolves and expands. We are excited about the new direction and will continue to bring unique client and candidate experience.

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