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Home Logistics Software CaseStack Premiers New Company Website, Streamlines User Experience

CaseStack Premiers New Company Website, Streamlines User Experience

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Santa Monica, Calif., Aug. 16th 2010 – Officials with CaseStack, a leading provider of outsourced logistics solutions to consumer packaged goods companies throughout North America, announced today the launch of their new company website, www.casestack.com.
 

Along with improved usability and an updated design, the new site features:
- Sections for retailer and carrier opportunities
- Customer login capability direct from the homepage
- Links to CaseStack’s blog and social media pages
- Enhanced search engine optimization

Taking a customer-centric approach, CaseStack’s Marketing & Communication team partnered with Fayetteville, Ark.-based web design company Sharp Hue on the project in spring 2010. After extensive research, planning, design and staging, the team launched the streamlined site over the weekend.

“We began knowing the new design had to emphasize both CaseStack’s commitment to collaborative supply chain solutions and sustainability,” said Marketing Manager Liz Boch. “Working with Sharp Hue, it culminated with a sophisticated, easy-to-use website whose design represents not just what CaseStack does for our customers and partners, but also what we stand for – streamlined logistics services and technology that improve on-time performance and reduce costs.”

Shan Pesaru, founder and CEO of Sharp Hue, said the new site reflects the company’s focus on innovative transportation and warehousing solutions that enhance operations, reduce carbon emissions and optimize logistics visibility for customers.

“An industry leader like CaseStack needs a modern web presence that lives up to its innovative approach to business,” Pesaru said. “We worked closely with CaseStack to ensure their new website is visually appealing, user-friendly and optimized at all levels including search engine visibility.”

For more information on the new site, visit www.casestack.com.

About CaseStack
CaseStack (www.casestack.com) is a leading provider of outsourced logistics services for companies selling products to retailers, distributors and other manufacturers. A SmartWay Transport Partner, CaseStack collaborates with retailers and other partners to provide sustainable logistics solutions that eliminate systemic supply chain waste. CaseStack combines an advanced transportation and warehousing system with proprietary, web-based software to provide end-to-end fulfillment services, enabling customers to reap the benefits without the infrastructure costs. The company has received awards from Ernst & Young, Deloitte and Inc. magazine, recognizing it as one of the fastest-growing and technologically-advanced logistics outsourcing companies in North America.

About Sharp Hue:
Founded in 2006, the Sharp Hue team lends more than 15 years of web development experience including web design and marketing, web hosting, logo design, corporate identity, prototyping and training. Sharp Hue strives to change the way businesses use the web to complement their brand by educating clients, leading by example and pushing the boundaries of what is possible. www.sharphue.com

 

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