December 21, 2011 - OOCL is pleased to announce that we have been recognized and awarded by one of our major customers in the United States, the Scoular Company, for our operational excellence in providing the best customer-centric services amongst all the other major carriers.

Scoular is one of the largest exporters of grain and agricultural products in the United States and OOCL was being honored with the ‘Award for Operational Excellence 2011’ based on our outstanding performance in the following key areas:

• Bill of Lading issuance,
• Customer service and booking fulfillment,
• Effective e-commerce tools, and
• Consignee satisfaction.

The award was presented to OOCL at an Agriculture Transportation Coalition workshop held in Minneapolis, USA, on December 12, 2011, by Mr. Doug Grennan, Senior Manager of Scoular Company’s International Container Trade Group.

On presenting the award to OOCL, Mr. Grennan said, “Based on all the criteria we used to evaluate the performance of the carriers, OOCL’s superior performance in all the areas has out-scored over 15 of its competitors under our evaluation.  It is an honor to partner with OOCL and to present this award to recognize its operational excellence and effort to understand our business needs.”

In acknowledgement to the commendation, Mr. Edward Zaninelli, Vice President, Trans-Pacific Westbound Trade of OOCL said: “We are honored and proud to be of service to the Scoular Company.  We will continue to excel in providing more high quality services to help Scoular transport its products to their markets in the most efficient and customer-centric way.  We have been business partners for more than 4 years and we look forward to many more successful years to come.”

Orient Overseas Container Line (OOCL) Limited is a wholly-owned subsidiary of Hong Kong Stock Exchange listed Orient Overseas (International) Ltd. Headquartered in Hong Kong, OOCL is one of the world's largest integrated international container transportation and logistics companies, with more than 270 offices in 60 countries. Linking Asia, Europe, North America, the Mediterranean, the Indian sub-continent, the Middle East and Australia/New Zealand, the company offers transportation services to all major east/west trading economies of the world. OOCL is one of the leading international carriers serving China, providing a full range of logistics and transportation services throughout the country. It is also an industry leader in the use of information technology and e-commerce to manage the entire cargo process. (

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