February 06, 2012 - With our long history of support in education, OOCL is proud to sponsor the Books for Asia program, distributing over 400,000 new books to students in need from 18 developing countries across Asia.

Organized and spearheaded by The Asia Foundation, a non-profit, non-governmental organization headquartered in San Francisco, USA, the Books for Asia program has distributed over 46 million books and other education materials to a wide range of learning institutions since 1954.  It is widely recognized by publishers as one of the world’s most effective book donation program.

“We are thrilled to partner with Books for Asia and advance our social responsibility values,” said Andy Tung, OOCL Chief Operating Officer. “OOCL has a long tradition of commitment to education, beginning with our founder, the late Mr. C.Y. Tung, who liked to say that ships can be used for carrying ideas as well as cargo. We honor and respect his legacy, and are proud today to support a well-established, transformative program like Books for Asia.” 

OOCL has committed to underwriting the transportation costs of the books going to schools, universities, and libraries in Bangladesh, Cambodia, Indonesia, Malaysia, Philippines, Sri-Lanka, Thailand, and Vietnam in 2012 and 2013.  This contribution will allow the program to distribute a significant number of English-language books to the hands of those that need them the most and where they are often unavailable or prohibitively expensive.

The Asia Foundation’s president David D. Arnold said: “OOCL is a shining example of generous corporate support of our book program. Their contribution ensures that books donated by the world’s leading publishers will continue to reach an impressive number of students in Asia, helping them to develop to their full potential and contribute to their countries’ development.” 

“We are very grateful and excited to work with a partner that shares our vision for a connected and educated Asia, placing a strong emphasis on the values of community, impact, and innovation in a rapidly developing region.”

Orient Overseas Container Line (OOCL) Limited is a wholly-owned subsidiary of Hong Kong Stock Exchange listed Orient Overseas (International) Ltd. Headquartered in Hong Kong, OOCL is one of the world's largest integrated international container transportation and logistics companies, with more than 270 offices in 60 countries. Linking Asia, Europe, North America, the Mediterranean, the Indian sub-continent, the Middle East and Australia/New Zealand, the company offers transportation services to all major east/west trading economies of the world. OOCL is one of the leading international carriers serving China, providing a full range of logistics and transportation services throughout the country. It is also an industry leader in the use of information technology and e-commerce to manage the entire cargo process. (http://www.oocl.com/)

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