Frozen mussels from New Zealand to Port of Philadelphia begins Art-Box’s journey around the world to promote value of global container shipping
2014-03-26-maerskMadison, New Jersey, March 25, 2014 – Maersk Line, the world’s leading ocean transportation company and a unit of the Maersk Group, announces today the arrival of the Maersk Line Reefer Art-Box, a 40’ high-cube, at the Port of Philadelphia marking the first voyage of the container designed to promote container shipping.  The Art-Box’s inaugural shipment contains frozen OP Columbia’s Coromandel Greenshell mussels from New Zealand.  The mussel shipment is destined for Mark Foods, New York.
Maersk Line and the Port of Auckland, New Zealand co-commissioned two famous, New Zealand street artists Askew1 and Trust Me to each paint one side of the reefer container.  ‘Gigi’ by Askew1 covers one side of the container and a reworked version of Trust Me’s ‘Greetings from Aotearoa’, appears on the other side.
After Philadelphia, the container will continue to travel around the world to gain attention for container shipping.  Often considered the ‘invisible industry’, container shipping is actually the most low cost, energy efficient form of global transportation that functions as the world’s economic engine.  The refrigerated Art-Box will serve as a reminder, as it delivers food and other perishables to people throughout the world, that container shipping is essential for global economic growth and vitality.
“We are pleased to be part of this exciting project that illuminates container shipping’s value as a driving force in connecting world markets and creating economic growth.  The fact that the Art-Box is a refrigerated container further emphasizes the contribution state-of-the-art containerized technology makes to providing healthy, fresh food to markets throughout the world,” said Bill Duggan, Vice President of Refrigerated Sales, Maersk Line North America.
"The refrigerated trade is vital to the Port of Philadelphia,” says Philadelphia Regional Port Authority's Director of Marketing, Sean Mahoney.  "Beyond that, the importance of world trade and containerized shipping cannot be underestimated for the local economy. We are excited that Maersk has chosen to make Philadelphia the ArtBox's first destination on its trip around the world."
Follow the Art-Box on Twitter:  #ArtBoxNZ.  People that see the traveling Art-Box are encouraged to photograph the painted container and share their images with Maersk Line and Ports of Auckland using the hashtag #ArtBoxNZ, #MaerskLine and #PortsofAuckland.
About Maersk Line
Maersk Line, the leading global container shipping company in the world and a division of the A.P. Moller – Maersk Group, is dedicated to delivering the highest level of customer-focused, reliable global ocean transportation services.
The Maersk Line global service network penetrates the world’s major ports and local markets directly and via dedicated feeder networks. This broad and extensive network is supported by a global staff of 25,000 employees in 325 offices, located in more than 125 countries.  Resources to ensure exceptional service performance include:  3.4 million containers—including 10,000+ flat-rack and open tops, and over 600 container vessels that are among the most modern, secure, and environmentally friendly to sail the oceans.
Maersk Line is committed to innovating to deliver industry-leading on-time delivery, faster and easier ocean freight processes and support, and environmental sustainability.  For additional information:

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